CBG Draft Services
CBG Draft Services is North Carolina’s premier draft beer and wine installation company. They modernize, design, and maintain draft systems for some of the region’s best bars, breweries, and restaurants. CBG partnered with MAVRK Studio to evolve their brand from a local service provider into a professional, industry-recognized leader.
Year
2024 - Present
Client
CBG Draft Services
Services
Branding, Web Design, Social Media, SEO
Project goals
The Challenge
CBG had built a strong reputation through word-of-mouth but lacked a digital presence that reflected their expertise and scale. Their outdated website didn’t communicate their full range of services, and their social media reach was minimal. The goal was to create a cohesive, credible brand experience that would build trust with breweries, restaurant owners, and beverage industry partners.
Our Approach
MAVRK Studio led a full creative overhaul — from identity design to digital strategy — to position CBG as the go-to name in draft system installation and maintenance.
result
The Results
The results speak for themselves. CBG transformed from a local service business to a regional industry leader with measurable digital traction.
3,749% increase in social media reach
Website traffic grew from ~500 to over 5,500 monthly visitors
Ranked on AI search tools and Google for core industry terms
Recognized across new markets, with expanded B2B inquiries from bars, breweries, and event venues
Impact
CBG Draft Services is now recognized as the standard-bearer for professional draft system installation and maintenance in the Carolinas. The combination of design, storytelling, and SEO-forward strategy positioned them for long-term growth — and helped build credibility with both craft brewers and hospitality partners.
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Hello 👋 I’m Aaron
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